Dr. Elle Tick

I am an entrepreneur, business leader, and strategic development professional with experience across sales, customer experience, administration, organizational development, and business strategy. Over the years, my professional journey has given me the opportunity to work across different areas of business, take on leadership responsibilities, and continuously learn from the people, organizations, and challenges around me.

My experience with Touring Cars has been an important part of this journey, allowing me to grow from customer service and vehicle sales into strategic development, board responsibilities, and leadership of sales and administrative services. Working across these different functions has helped me develop a practical understanding of business growth, customer behaviour, team leadership, strategic planning, and organizational development.

My academic journey in Business and Management has further strengthened my interest in understanding how organizations grow, how customers make decisions, and how businesses can respond to changing markets. My MBA studies and research experience, including work related to customer segmentation in the motorhome industry, have encouraged me to look beyond day-to-day business operations and explore the deeper strategic and organizational factors that shape sustainable growth.

Today, I am very happy and grateful to begin a new chapter in this journey with GlobalX. This opportunity brings together many of the areas that have shaped my professional interests — business, leadership, research, innovation, and continuous learning. I see this as an exciting opportunity to expand my knowledge, challenge myself in new ways, and connect my practical experience with a broader academic and professional perspective.